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Bell Acquires Flavor Business in Sao Paulo

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By: Sean Moloughney

Editor, Nutraceuticals World

Bell Flavors & Fragrances, Northbrook, IL, has secured its newest international subsidiary with the acquisition of Iceberg Industries flavor division in Sao Paulo Brazil. Iceberg-Aromas has resided in the Brazilian market since 1939 with customers in all segments, particularly in sweets, confectionery, chewing gum, ice cream, drinks, biscuits and savory products.
 
James Heinz, Bell’s president and CEO said, “This acquisition provides Bell with the platform and resources to expand our business in Brazil and South America. We are very excited about this new acquisition and the envisioned growth within this important market for Bell.”
 
Bell Flavors and Fragrances, Brazil will now have two manufacturing facilities in Brazil with its Brazilian headquarters located in Cotia, Brazil a suburb of Sao Paulo.
 
The new facility will contain state of the art innovation labs that will serve as a hub of new product creation and customer collaboration, as well as the manufacturing of flavors, fragrances and botanical extracts for the South American market.

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